LMO Freshly Baked

LMO Freshly Baked

LMO Freshly Baked

CLIENT

The Landmark Mandarin Oriental Hong Kong

WORK SCOPE

Logo Design, Visual Identity Design, Packaging Design and Production Management

A creative take for a pop-up shop of bakes and cookies, led by Chef Richard Ekkebus for the Landmark Mandarin Oriental, the brief was to create a fun-filled and quirky design for the brand logo, identity and packaging. A series of hand drawn illustrations of baked goods and ingredients take the viewers on a journey of visual and gastronomical exploration.

LMO Freshly Baked

CLIENT

The Landmark Mandarin Oriental Hong Kong

WORK SCOPE

Logo Design, Visual Identity Design, Packaging Design and Production Management

Organically hand made, much like the artisanal doughs of LMO Freshly Baked, our logo design is custom drawn with a natural shape, rounded for a touch of warmth and fun to welcome one to the freshly baked goodies.

Here we drew a maze-like custom piece, a pattern of fun to build the brand from ground up. With no repetition and all characters unique, each bubbly cookie, walking oven-mitt and giggling madeleine, is a sight of fun to entice for the first bite of the freshly baked.

A creative take for a pop-up shop of bakes and cookies, led by Chef Richard Ekkebus for the Landmark Mandarin Oriental, the brief was to create a fun-filled and quirky design for the brand logo, identity and packaging. 

A series of hand drawn illustrations of baked goods and ingredients take the viewers on a journey of visual and gastronomical exploration.