Back To The Roots

Back To The Roots

CLIENT

RCS

WORK SCOPE

Concept Design, Red Packets and Packaging Design, Copywriting, Photoshoot Art Direction & Management

At the turn of the new year, we give thanks to the past chapter, one that has brought us back to our roots, recalibrated our equilibrium, and returned us closer to Mother nature and all its wonders.

For this year’s red packets, made from 100% recycled and recyclable papers, we painted with 5 pantones a world of beautiful utopia, where simple joys are cherished, and the balance of man and nature is reset to harmony. Each red packet has an originally-shaped flap, opening up to a surprise greeting within: “Wishing you a beautiful and sustainable New Year!”

CLIENT

RCS

WORK SCOPE

Concept Design, Red Packets and Packaging Design, Identity Design, Brand Copywriting, Photoshoot Art Direction & Management

At the turn of the new year, we give thanks to the past chapter, one that has brought us back to our roots, recalibrated our equilibrium, and returned us closer to Mother nature and all its wonders.

For this year’s red packets, made from 100% recycled and recyclable papers, we painted with 5 pantones a world of beautiful utopia, where simple joys are cherished, and the balance of man and nature is reset to harmony. Each red packet has an originally-shaped flap, opening up to a surprise greeting within: “Wishing you a beautiful and sustainable New Year!”