Client: Landmark Mandarin Oriental
Category: F&B
Work Scope: Art Direction / Booth / Brand Identity / Collaterals Design / Illustration / Key Visual / Logo & Logotype / Menu / Photography / Print & Packaging
Client: Landmark Mandarin Oriental
Category: F&B
Work Scope: Art Direction / Booth / Brand Identity / Collaterals Design / Illustration / Key Visual / Logo & Logotype / Menu / Photography / Print & Packaging

DESIGN
Concept

Get ready to feast your
eyes and appetites

Featuring more than 200 little drawings of baked goods, our latest designs for LMO Freshly Baked Special Edition is all you’ll need for that extra dose of fun to brighten up your day. Join us to munch on these drool-worthy cuties, one bite at a time!

LOGO
DESIGN

THE PROCESS

KEY ART

      Custom drawn

      creative

brand patterns

starting from
we create childlike wonders
that brings smiles and sweetness
to your days

Custom drawn

brand patterns

starting from
we create childlike wonders
that brings smiles and sweetness
to your days

In delivering Chef Richard Ekkebus’ favourite childhood pastries, here is a brand pattern made of a pinch of childlike wonders and lots of creativity.

With no repetition and all characters unique, each bubbly cookie, walking oven mitt and giggling Madeleine, it is a sight of fun to entice for the first bite of the freshly baked.

Brand
Experience

Good news for cheesecake lovers! We are thrilled to draw into life the special edition of LMO Freshly Baked. Dressed in festive red, our hand-drawn cuties are back with a festive twist, bursting with even more cheekiness and a whole lot of fun!

Get ready to indulge in a world of lips smacking goodness.

Here we drew a mzae-like custom piece,
a pattern of fun to build the brand from ground up.