Client: Edward Voon
Category: F&B
Work Scope: Brand Identity / Collaterals Design / Key Visual / Menu / Print & Packaging / Social Media
Client: Edward Voon
Category: F&B
Work Scope: Brand Identity / Collaterals Design / Key Visual / Menu / Print & Packaging / Social Media

DESIGN
Concept

Our Golden Hour

Auor’s concept surrounds the axis of time, here to indulge in gastronomic flavours with golden hours to spend together.

LOGO
DESIGN

THE PROCESS

KEY ART

Taste

around the clock

A journey of
indulge in
gastronomic flavours
with golden hours

Taste

around the

      clock

A journey of
indulge in
gastronomic flavours
with golden hours

Within the radiating circles of the visual identity – the sun rises high while the dotted soil below is nourished, joined and blended together by the ever-evolving golden hours of time.

Brand
Experience

Minutes melt into hours, just as layered flavours segue into moments of sensations. A journey of taste around the clock, awaits.

In pace and harmony with nature’s cycle, Auor explores the seasons of time through a curious palette of culinary curation. Helmed by owner and head chef Edward Voon, the six rounds of layered flavours celebrate nature and life’s defining moments, radiating with natural goodness.

Dishes at Auor encapsulates the spirit of time in a thoughtful accord of the 24 solar terms. The six rounds of dishes, created around nature’s cycle, is designed to be revealed in clockwork beauty, prompting diners to journey through time.

Blossoming from Awakening, purifying in Rain to paint Colours of imagination. Through the palette, embrace Diversity to ground your Soul, enriched with lasting Memories.